Commentary and advice on online fundraising and leveraging social media for non-profits.
Posted in Case Studies, Schools, Walkathons on Aug 31st, 2010
Over the years, parents, students, and the Catholic Memorial High School Community have developed a great tradition in Waukesha, Wisconsin: a Memorial Walk-a-thon. The event has grown over the past 28 years and raises money to keep tuition at 80% of the actual cost. A year ago, the school moved from paper to digital fundraising. [...]
Posted in Case Studies, Online Fundraising, Participant Interview, Tools and Tips on Aug 11th, 2010
The first week in August, a group of backpackers trekked 45 miles across Yosemite National Park to raise awareness and resources for the campaign to restore Hetch Hetchy Valley, currently buried under 300 feet of water. John Muir once advocated to preserve Hetch Hetchy and described this valley as “one of nature’s rarest and most [...]
Posted in Case Studies, Participant Interview, Schools, Tools and Tips on Jun 28th, 2010
Suzanne Oehler, sales & marketing consultant, shares her philosophy for fundraising success: My philosophy. Don’t wait around for the remarkable idea to dawn on you. Look to an idea accepted and driven to success in one realm and introduce it in an unsuspecting place that needs it. It didn’t make sense to me. I was [...]
Posted in Case Studies, Golf Tournament on May 24th, 2010
After working for 25 years as a marketing and merchandising executive in the consumer electronics business, Bob Wikes put his passion and talent together and started Fore Green Golf, an Eco-friendly Golf Tournament Company in Phoenix, Arizona. An entrepreneur at heart, Bob saw a niche and went for it. To begin with, as an impromptu [...]
Posted in Case Studies, Fundraising Ideas, Golf Tournament on May 10th, 2010
When JoAnn Esposito was diagnosed with a stage IV breast cancer in 2003, her son Brian Esposito, put his feelings of helplessness to work. Brian, a golf professional, founded Par for The Cure, an annual golf tournament in Las Vegas, Nevada, that uses the game of golf as a vehicle to increase exposure for the [...]
Posted in Case Studies, Online Fundraising, Participant Interview, Walkathons on Feb 1st, 2010
Richard Newcomb, an expert at event planning, shares how Lutheran Social Services Community Care Centers more than met their expectations in their latest fundraiser. DoJiggy: Tell us about your cause. Richard: I’ve been organizing golf tournaments for 22 years for large corporations, non profit organizations, and churches. I contact the organizations and offer my expertise [...]
Posted in Case Studies, Fundraising Ideas, Schools on Jan 25th, 2010
Last year, the Austin Waldorf School raised $13,000 for their school and created 13 blankets for Mobile Loaves & Fishes to distribute. This year, they’re knitting scarves and hats for MLF and have increased their fundraising goal to $18,000. Key to their event is the Casting Off Party on February 20, 2010. This day, friends [...]