Fundraising Case Studies, School Fundraising

School of Acrobatics Crowdfund Event

The School of Acrobatics New Circus Arts held a unique pledge event, SANCAthon, on Sunday, November 3rd and raised more than $27,000 for scholarships and circus programs for under served youth. Their pledge fundraising website will remain open to collect further pledges until November 27, 2013.

School of Acrobatics

Message of Thanks

With Thanksgiving just weeks away, the video fundraising appeal on their website holds some true messages of thanks offered by their students. This highly effective fundraising tool offers images and words of gratitude from the hearts of the student body of the School of Acrobatics New Circus Arts. The online donor audience has been informed of the work and needs of the school through the students’ words on this illustrative video, and moved to participate in their pledge drive held3. The vivid colors SANCA has chosen to use on their pledge fundraising website is another effective marketing appeal in making a positive first impression.

The multimedia fundraising pages on SANCAthon are not only easy for participants to create and manage, but are simple for potential donors to make a safe, online donation or learn more about an upcoming fundraiser. The fundraising pages display the amount of pledges received with comments from donors, the percentage of the fundraiser’s goal achieved to-date, a personal appeal from the fundraiser, and the number of days before the fundraising event. The fundraising pages also provide sharing widgets so visitors can easily send an email to a friend or share the website on Facebook or Twitter in helping to spread the word and drive more traffic to their website.

SANCA is dedicated to improving the mental and physical health of children of all ages and abilities by engaging them in the joyous creativity of acrobatics and circus arts. SANCA provides quality instruction in unique physical arts in a safe, supportive, nurturing environment that provides both challenge and reward to the student. They are a 501(c)(3) non-profit organization committed to serving students from all economic backgrounds by providing tuition scholarships.

Whether you are planning a sanca-thon, walk-a-thon or serve-a-thon you’ll find free resources online to help you in being successful. If this is your first time planning a walk-a-thon or you already have an established event, the right online software will make a difference.

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Maureen Peine

About Maureen Peine

Maureen has been writing and marketing for DoJiggy for over 7 years, and has a strong background in nonprofit fundraising. While with The Nature Conservancy for 7 years prior to DoJiggy, she learned the inner workings of marketing to the State of California within the external affairs department. Her heart is in her writing as she believes in the power of change through nonprofit organizations.
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