Fundraising Case Studies, School Fundraising

McDade Classical School Walk-a-thon

On May 28 the McDade Classical School Walk-A-Thon 2014 was held to promote physical activity and raise funds for classroom computers, Promethean boards, and iPads. Their fundraising goal was exceeded, which is a great beginning since this was their first annual walk-a-thon fundraiser.

McDade Classical School Walk-A-ThonGrades K-3rd started the school walk-a-thon at 9:00, and grades 4th-6th walked at 12:15 allowing the kids to enjoy the walk among their peers within their own age group. Strategies that engage the children in school fundraising and keep them motivated are important details to a successful event. And some awesome prizes appealing to the kids added to this momentum with the McDade Classical School Walk. The top student fundraiser received a $500 Visa gift card, the class who raised the most funds was awarded with a fun field trip, and the class in which 80% of the students raised at least $100 received a pizza party.

Many of their sponsors were families such as the Friends and Family of Joelle Robertson. A long list of families supported this event through sponsorships which is another great strategy in school fundraising cultivated by the McDade School event managers. Families were able to purchase sponsorship packages in order to receive recognition for the important cause of their children’s education. They were also able to share the link of the fundraising website so donors could safely make online donations using a secure payment processing gateway.

McDade Classical School is ranked as #9 out of all Illinois elementary schools according to the Chicago Sun-Times. Their mission is to enrich and stimulate the minds of students, the potential leaders of the 21st century, to foster excellence in scholarship and character and to promote within students: abilities, talents, creativity and self-esteem. Their vision is to prepare and develop a community of learners who are: active, responsible, self motivating and self evaluating, too develop life-long learners who think critically and problem solve, too enhance students’ development to communicate effectively and to respect themselves and others.

Elementary school fundraising is a great way to raise extra dollars to support the development of educational and extracurricular programs, sports, music, arts, technology and more. Elementary school fundraising is also a great way to teach children about teamwork and working to accomplish a goal. With hard work and cooperation, anything is possible.



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Maureen Peine

About Maureen Peine

Maureen has been writing and marketing for DoJiggy for over 7 years, and has a strong background in nonprofit fundraising. While with The Nature Conservancy for 7 years prior to DoJiggy, she learned the inner workings of marketing to the State of California within the external affairs department. Her heart is in her writing as she believes in the power of change through nonprofit organizations.
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