Crowdfunding and Peer-to-peer Fundraising, Fundraising Case Studies

Sitting for Society Sit-a-thon Embraces Peer-to-Peer Fundraising

On November 22 Shambhala hosts their annual Sit-A-Thon entitled Sitting for Society, a meditation fundraiser to provide deep support for Northern California Shambhala Centers. Participants will sit from 7 a.m. to 7 p.m. in an effort to raise $100,000. Sponsors are asked to make donations in support of the participant’s day of sitting meditation.

Sitting for Society“Shambhala is based on trust in human dignity. We offer a path of meditation practice and contemplative arts oriented towards modern life.”

How a Sit-a-thon Fundraiser Works

Northern California’s sit-a-thon fundraising event engages individual meditators and teams in collecting and tracking donations. Donors pledge or donate in support of an individual or team’s efforts to meditate or sit for a specified period of time. The sit-a-thon will be a 12 hour event and individuals can choose how long they will sit during this period. The organizations involved multiply their fundraising dollars raised as each of their event participants taps into their group of constituents via emails and social media, to raise funds for the cause. Shambhala Centers will use crowdfunding software from DoJiggy, a complete registration and donation management system for peer-to-peer fundraisers.

Each Sitting for Society participant can easily customize their fundraising page with up to four pictures or videos, a personal goal thermometer, a fundraising statement, and comments from donors. Individuals can join a team if they chose; the Berkeley Shamhala team has raised $4,666 thus far.

Shambhala Teachings

As a community, Shambhala embraces a variety of contemplative arts and practices. These disciplines are inspired by Nalanda, an eleventh-century Indian university that welcomed teachings from many different traditions. Contemplative arts and practices bring beauty, vividness and wisdom to our lives and environment. A contemplative approach can be brought into any of the arts, including design, music, dance, and poetry. Many Shambhala Centers offer arts programs or host special interest groups who meet regularly to explore contemplative approaches to education, business and health care.

More Peer-to-Peer Resources

A number of great articles, tips and helpful guidelines to help in managing all the details for a walk-a-thon fundraiser are available free online. Many people find it valuable to download the walk-a-thon guide which walks through each step of the planning process in preparation for executing a successful fundraising event. There are also a number of free fundraising templates to download and use for an event including: walk-a-thon pledge forms, participant waivers & instructions, flyer templates, and more.

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About Maureen Peine

Maureen has been writing and marketing for DoJiggy for over 7 years, and has a strong background in nonprofit fundraising. While with The Nature Conservancy for 7 years prior to DoJiggy, she learned the inner workings of marketing to the State of California within the external affairs department. Her heart is in her writing as she believes in the power of change through nonprofit organizations.
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